Message from the Founder & Chairman

AAA was founded as an individual establishment in 1978 and has evolved into one of the leading companies producing and distributing bakery, cake, pastry, and confectionery supplies. I take pride in our workforce, with more than 600 dedicated employees working to achieve our vision and goals and in meeting the demands of all our customers with a serious commitment to providing high-quality and diverse products.

Our journey is marked by continuous growth and development. In 1991, we bolstered our production capacity and expanded our bakery mixes factory, equipped with cutting-edge technologies and extensive expertise and know-how.

In 2001, we broadened our manufacturing portfolio and introduced the confectionery dough production line. This expansion was a testament to our steadfast dedication to the highest quality and safety standards. Our commitment was further reinforced when we proudly achieved the ISO 22000:2018 FSMS certification in 2018.

Our commitment to R&D is a fundamental part of our operations. We’ve established a specialized research and development laboratory that plays a crucial role in product innovation and meeting customer expectations.

Looking forward, we have ambitious plans to significantly formalize the additional capacity in production. That will increase from 14,000 tons to an impressive 40,000 tons annually; this strategic move and investment will position our brand, “BAKEMATE,” for even greater success in the future with the regional and global footprint from the GCC to Europe, Asia, and Africa.

I thank everyone who contributed to our company’s success; we remain committed to excellence, innovation, and leadership and promise to continue providing high- quality products.

Eng. Ahmad Abdul Wahab Abed
President / Chairman of the Board Ahmad A. Abed Holding

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